

Case study
The implementation of Persona AI at Rapid English, a language school, has already brought about noticeable changes in the first month of implementation, both from the office side and from the customers’ perspective.
Within the first month of implementing Persona AI, the system had generated a contract worth twice the monthly cost of its operation. This is real proof of how quickly the technology delivers tangible benefits, speeding up sales processes and providing a return on investment in record time.
There has been a significant increase in the speed of customer service: Response times have been reduced from 2–3 weeks to just 30–120 seconds. Customers did not recognise that they were speaking with Persona AI. Increased client interest showed that they initially preferred to speak with Persona AI versus someone from their staff.
Significant increase in speed of customer service: from 2-3 weeks to 30 seconds - 120 seconds
Customers did not recognise AI: clients preferred to talk to Persona than to a human being
Challanges before Persona AI
Colin Rose Institute (operating as szybkiangielski.pl) struggled with a high office workload and a large volume of leads, stacking up to thousands per month.
The effective handling of sales leads was also a challenge, as customers were sometimes waiting up to 2 - 3 weeks for initial contact from the organization.
An additional issue was the moderation of negative comments posted by skeptics of the teaching method that was being used within its advertisements.
Solution
An AI Persona named “Maya” was implemented and began handling customer inquiries via email, relieving the workload of employees.
Persona also became a member of the office team, helping colleagues create responses for difficult and demanding clients.

An AI Persona, Maya, has been implemented and has started to handle customers on e-mail, relieving the workload of employees.

Persona also became a member of the office team, helping colleagues to create answers for difficult and demanding clients.
Results of Persona's work
Profit from the first month
Within the first month of implementation, Persona AI gathered data from a client for a language course contract that was worth twice the amount of employing Persona AI for a month. This not only covered the investment but also generated a profit for Rapid English.
2520x faster response
Relieving the office team
Faster moderation
Quick and inexpensive onboarding




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