Case study

Fairs

80 sales meetings in 5 days. Zero CAC. 46 days of work saved.
80 sales meetings in 5 days. Zero CAC. 46 days of work saved.

Ptak Warsaw Expo, one of the largest trade fair organisers in Europe, struggled with the challenge of handling a large number of leads efficiently generated at events. They needed a solution to quickly and effectively manage leads and increase their conversion to specific business activities, such as sales meetings.

Significant increase in speed of customer service: from 2-3 weeks to 30 seconds - 120 seconds

Customers did not recognise AI: clients preferred to talk to Persona than to a human being

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Challanges before Persona AI

Ptak Warsaw Expo, one of the largest trade fair organisers in Europe, struggled with the challenge of handling a large number of leads efficiently generated at events.

They needed a solution to quickly and effectively manage leads and increase their conversion to specific business activities, such as sales meetings.

See the change

See the change

See the change

Solution

A Neuron Leads system integrated with AI Persona was implemented, which ran for five days, supporting communication channels such as email and WhatsApp. AI Persona, in collaboration with the human team, was tasked with qualify leads, warm them up and make sales appointments, while also providing full reports via Google Sheets.

Funnel structure

10 690 Leads

data collected: name, company, contact details, telephone number, country.

895 classified

leads with notes, automatically uploaded to Google Sheets.

leads with notes, automatically uploaded to Google Sheets.
leads with notes, automatically uploaded to Google Sheets.

1 223 Conversations

conducted by AI Persona (WhatsApp and email responses from users).

conducted by AI Persona (WhatsApp and email responses from users).
conducted by AI Persona (WhatsApp and email responses from users).

521 Warmed up

leads prepared for further sales activities.

leads prepared for further sales activities.
leads prepared for further sales activities.

80 Sales meetings

scheduled within the first 5 days.

scheduled within the first 5 days.
scheduled within the first 5 days.
Results of Persona's work

Costs & ROI

The cost of the signs in the Pay-as-You-Go system was 4180 USD net, showing that with relatively low operating costs it was possible to achieve excellent results in lead management.

Human team time estimation:

🗨️ 1,223 conversations × average of 10 minutes per conversation = 12,230 minutes (approx. 204 hours)

🗨️ 1,223 conversations × average of 10 minutes per conversation = 12,230 minutes (approx. 204 hours)
🗨️ 1,223 conversations × average of 10 minutes per conversation = 12,230 minutes (approx. 204 hours)

🔎 895 classified leads × average of 5 minutes for analysis and data entry = 4,475 minutes (approx. 75 hours)

🔎 895 classified leads × average of 5 minutes for analysis and data entry = 4,475 minutes (approx. 75 hours)
🔎 895 classified leads × average of 5 minutes for analysis and data entry = 4,475 minutes (approx. 75 hours)

🔥 521 heated leads × average 10 minutes per follow-up = 5,210 minutes (approx. 87 hours)

🔥 521 heated leads × average 10 minutes per follow-up = 5,210 minutes (approx. 87 hours)
🔥 521 heated leads × average 10 minutes per follow-up = 5,210 minutes (approx. 87 hours)

🗨️ 1,223 conversations × average of 10 minutes per conversation = 12,230 minutes (approx. 204 hours)

🗨️ 1,223 conversations × average of 10 minutes per conversation = 12,230 minutes (approx. 204 hours)
🗨️ 1,223 conversations × average of 10 minutes per conversation = 12,230 minutes (approx. 204 hours)
Total: 366 working hours, or approximately 46 working days (when working 8 hours per day) for one employee.
With AI Persona, this time has been reduced to just five days.

Benefits

  • Process automation: AI Persona has taken over most of the tasks of handling and qualifying leads, easing the burden on the sales team.

  • Speed of action: In just five days, Ptak Warsaw Expo managed to analyse and warm up more than 500 leads, which significantly accelerated their sales process.

  • Reliable data: The integration with Google Sheets provided clients with a clear report to follow up fully based on accurate data.

  • Increased sales efficiency: 80 appointments scheduled in such a short time proves the effectiveness of communication automation and the power of AI-based solutions.

  • Process automation: AI Persona has taken over most of the tasks of handling and qualifying leads, easing the burden on the sales team.

  • Speed of action: In just five days, Ptak Warsaw Expo managed to analyse and warm up more than 500 leads, which significantly accelerated their sales process.

  • Reliable data: The integration with Google Sheets provided clients with a clear report to follow up fully based on accurate data.

  • Increased sales efficiency: 80 appointments scheduled in such a short time proves the effectiveness of communication automation and the power of AI-based solutions.
  • Process automation: AI Persona has taken over most of the tasks of handling and qualifying leads, easing the burden on the sales team.

  • Speed of action: In just five days, Ptak Warsaw Expo managed to analyse and warm up more than 500 leads, which significantly accelerated their sales process.

  • Reliable data: The integration with Google Sheets provided clients with a clear report to follow up fully based on accurate data.

  • Increased sales efficiency: 80 appointments scheduled in such a short time proves the effectiveness of communication automation and the power of AI-based solutions.
Tired of your sales team repeating the same answers instead of closing deals?
Tired of your sales team repeating the same answers instead of closing deals?

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Hire an AI Persona — before you hire another human.

Hire an AI Persona — before you hire another human.

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contact@quantumneuron.ai

Created with 🖤 for technology

Quantum Neuron Inc. 169 Madison Ave STE 15768 New York, NY 10016

Welcome to the world, where your next Top Performer isn't human.

contact@quantumneuron.ai

Quantum Neuron Inc. 169 Madison Ave STE 15768 New York, NY 10016

Created with 🖤 for technology

Welcome to the world, where your next Top Performer isn't human.

contact@quantumneuron.ai

Created with 🖤 for technology

Quantum Neuron Inc. 169 Madison Ave STE 15768 New York, NY 10016